To clarify the coherence between all the different parts of the Strategy Execution, we have introduced the SCOPE model. An acronym for Strategy – Context – Organisation – Portfolio – Execution.
After taking the previous steps: Strategy, Context and Organisation the organisation is ready to take the next step; creating a Portfolio with coherent business cases, a clear planning and organising the needed funding. The projects will be executed in an agile manner as far as possible.
Digitalisation in most consumer industries has led to more sales and marketing channels (online, mobile, social media, chat, etc.) Next to that a lot of companies are sitting on a data goldmine, but have no idea how they can make the data work for them. This shows ones more that most companies don’t completely realise what an actual Digital Transformation means. The only see the tip of the iceberg. That tip usually comes down to digital interaction with customers and that can be an excellent start for a digital 360 of the entire company. Internally and externally. Technological and organisational. An integrated portfolio of business and technological initiatives helps with the preparations for a digital future.
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